GAEUN PARK
PORTFOLIO
DEEP DIVE
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the one who dives deep for ideas
GAEUN PARK
Nickname : Kaia
+1) 437-366-1132
ganagaeun@gmail.com
BIO
Hi, I’m Gaeun Park! As an Advertising and Marketing Communications student at Humber Polytechnic, I bring a unique blend of creativity and technical skills from my Multimedia studies in South Korea. Turning ideas into reality is my favorite challenge.
Education
high school graduation
humber polytechnic
2020
2024~
Awards
I Love Character Awards 16th
WOLGYE
Youtube Festa
Happiness Design Contest
Nov 2022
Oct 2022
Dec 2021
Standing statue
4th prize
Encouragement prize
work experience
Marketing, Content Planning Manager
2020-2021
War & Women's Human Rights Museum l Seoul, Korea
Video Editor
2022 - 2022
MOIDA GROUP l Seoul, Korea
Product Promotion Department
2022 - 2022
KOHVAC l Seoul, Korea
MY SKILLS
certificate
tools
GAEUN PARK
Contents
1
Branding
3
Graphic Design
2
Campain
4
video
Branding
Personal Logo
#fffaf3
#000000
#fed576
Designed a personal logo using the syllable lettering of my name: G, E, and P.
The middle part of the letter "E" is shaped like a rhombus, symbolizing my creativity.
The logo's color scheme features ivory and black, highlighting a soft yet sophisticated aesthetic
Campain
2-person group project
Participation of 60%
As part of a school project, I created a campaign to promote the Toronto Zoo in a more dynamic and realistic way.
I participated in every stage of the project, including planning, idea sketching, output creation, and presentation.
Target audience
Features
benefits
slogan
PROMO CARD
deliverable
Banner
OUT-OF-HOME
Campain
2-person group project
Participation of 60%
We explored campaigns addressing issues in Toronto's community and their solutions, developed the selected campaigns further, and proposed new promotional alternatives. I participated in every stage of the project, including planning, idea sketching, output creation, and presentation.
PRoblem
HOW
The Cleanup Aim
Concept
The direct impact of illegal dumping on the aesthetics of downtown Toronto and the efforts of people to solve this issue.
deliverable
Infographic
Graphic Design
POSTER WOKRS
Design
Brand Promotion
Public Information
Graphic Design
TORONTO LIFE
A project aimed at publishing a magazine perfect for the holiday season.
TORONTO LIFE regularly releases magazines on various topics with simple yet elegant covers. This time, the concept is a list of the top 100 restaurants to visit for year-end gatherings.
Graphic Design
NIKE X RaPTorS
Designed the box for a collaboration between Nike and the Toronto Raptors. Features two concepts:
a basketball character and a basketball court, presented in two color schemes. To increase fans' desire to collect, the inside of the box includes randomly printed player names, jersey numbers, and autographs.
video
TABLING
Personal project
Participation of 100%
The Tabling app allows you to join a waiting list anytime, anywhere via your phone, unlike traditional methods where you have to register in person at the restaurant. To showcase its convenience clearly and effectively, I created a motion graphic advertisement. The animation focuses on the app's freedom from location constraints, using visuals of inside and outside a window to emphasize this point.
Graphic Design
Glitch_WORLD
Personal project
Participation of 100%
A concept vlog based on a fictional game theme park, ‘Lotte World.’
The idea stems from a fun concept where you can enter the virtual world through a headband.
I personally filmed and edited the project using a tripod.
Graphic Design
KOHVAC
Company project
Participation of 100%
Produced a promotional video for the new product, the "Eco-Friendly Air Conditioner.
" The advantages and benefits of the air conditioner were highlighted through graphics.
Additionally, the product was rendered in 3D to help customers intuitively understand its features.