GAEUN PARK

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DEEP DIVE

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the one who dives deep for ideas

GAEUN PARK

Nickname : Kaia

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+1) 437-366-1132

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ga​nagaeun@gmail.com

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BIO

Hi, I’m Gaeun Park! As an Advertising and Marketing Communications student at Humber ​Polytechnic, I bring a unique blend of creativity and technical skills from my Multimedia ​studies in South Korea. Turning ideas into reality is my favorite challenge.

Education

high school ​graduation

humber ​polytechnic

2020

2024~

Awards

I Love Character ​Awards 16th


WOLGYE

Youtube Festa

Happiness Design ​Contest

Nov 2022

Oct 2022

Dec 2021

Standing statue

4th prize

Encouragement prize

work experience

Marketing, Content Planning Manager

2020-2021

War & Women's Human Rights Museum l Seoul, Korea

  • Designed merchandise and museum tickets to commemorate historical events.
  • Organized and promoted events targeting teenagers, fostering engagement and education.
  • Managed social media accounts, creating event posters and Instagram card news to boost awareness and participation.

Video Editor

2022 - 2022

MOIDA GROUP l Seoul, Korea

  • Work as Freelancer
  • MOIDA GROUP is a studio that outsources marketing, design, and video.
  • Edited online lecture videos for large academies and universities.
  • Handled full video production, including cutting, Chroma Key, subtitles, and sound effects.


Product Promotion Department

2022 - 2022

KOHVAC l Seoul, Korea

  • Work as Freelancer
  • Created a 3D-modeled product promotion video to demonstrate the features of KOHVAC’s new product.
  • Presented the product to clients using the video during meetings.
  • Designed a detailed brochure to accompany the video for further marketing purposes.

MY SKILLS

certificate

  • Korean (Native)
  • G driver's license
  • E-Commerce Manager Certificate
  • Network Administrator Certificate

tools

Canva Logo - Bubbles

Branding

Personal Logo

heavy plus sign
heavy plus sign

#fffaf3

#000000

#fed576

Designed a personal logo using the syllable lettering of my name: G, E, and P.

The middle part of the letter "E" is shaped like a rhombus, symbolizing my creativity.

The logo's color scheme features ivory and black, highlighting a soft yet sophisticated aesthetic

Campain

2-person group project

Participation of 60%

As part of a school project, I created a campaign to promote the Toronto Zoo in a more dynamic and realistic way.

I participated in every stage of the project, including planning, idea sketching, output creation, and presentation.

Target audience

  • Parents of children 5 - 12 years.
  • Kindergarten teachers.
  • Children 5 - 12 years old.
  • Tourists Visiting Toronto.
  • Animal lovers.

Features

benefits

  • Biggest zoo in Canada
  • over 5000 animals from 450+ species
  • Provides VIP access tours of the zoo
  • Fun camps for kids
  • A specialized kids zoo
  • Climate Action Learning & Leadership Program
  • Educational programs
  • Tour Guides
  • Lots of animals (land and see)
  • State-of-the-art wildlife health center
  • High credits in Biology at the zoo

slogan

  • Experience a variety of things in one space.
  • Focus on the animals and what makes them FUN!
  • Two Places at once - discover the world from home

PROMO CARD

deliverable

Banner

OUT-OF-HOME

Campain

2-person group project

Participation of 60%

We explored campaigns addressing issues in Toronto's community and their solutions, developed the selected ​campaigns further, and proposed new promotional alternatives. I participated in every stage of the project, including ​planning, idea sketching, output creation, and presentation.

PR​oblem

  • illegal dumping in downtown Toronto ​has led to issues such as environmental ​pollution, blocked drainage systems, a ​decline in city aesthetics, and rising ​cleaning costs.

HO​W

  • Clean Toronto Together organizes ​plogging activities with volunteers and ​citizens. Plogging is a term that ​combines jogging and picking up litter.

The Cleanup Aim

  • Illegal dumping cleanup
  • Litter and debris removal in parks
  • Bicycle lane infrastructure ​maintenance

Concept

The direct impact of illegal dumping on the aesthetics of downtown Toronto and the efforts of people to solve this issue.

deliverable

Infographic

  • Interesting facts
  • Layout and graphics

Graphic Design

POSTER WOKRS

Design

Brand Promotion

  • Tim Hortons’ summer ​season menu

Public Information

  • story of the forbidden fruit
  • Dreamy atmosphere
  • Fire extinguisher expiration dates
  • 3D design(Battery Pack)

Graphic Design

TORONTO LIFE

A project aimed at publishing a magazine perfect for the holiday season.

TORONTO LIFE regularly releases magazines on various topics with simple ​yet elegant covers. This time, the concept is a list of the top 100 ​restaurants to visit for year-end gatherings.

Graphic Design

NIKE X RaPTorS

Designed the box for a collaboration between Nike and the Toronto Raptors. Features two concepts:

a basketball character and a basketball court, presented in two color schemes. To increase fans' desire to ​collect, the inside of the box includes randomly printed player names, jersey numbers, and autographs.

video

TABLING

Personal project

Participation of 100%

The Tabling app allows you to join a waiting list anytime, anywhere via your phone, unlike traditional ​methods where you have to register in person at the restaurant. To showcase its convenience clearly and ​effectively, I created a motion graphic advertisement. The animation focuses on the app's freedom from ​location constraints, using visuals of inside and outside a window to emphasize this point.

Graphic Design

Glitch_WORLD

Personal project

Participation of 100%

A concept vlog based on a fictional game theme park, ‘Lotte World.’

The idea stems from a fun concept where you can enter the virtual world through a headband.

I personally filmed and edited the project using a tripod.

Graphic Design

KOHVAC

Company project

Participation of 100%

Produced a promotional video for the new product, the "Eco-Friendly Air Conditioner.

" The advantages and benefits of the air conditioner were highlighted through graphics.

Additionally, the product was rendered in 3D to help customers intuitively understand its features.

LET’S KEEP IN TOUCH

GAEUN PARK

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+1) 437-366-1132

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ganagaeun@gmail.com

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